Amsterdam’s happiest, hippest and most colorful festival has a inspiring ‘gezellig’ theme,
cosy yet campy, awkward yet familiar, right from the bosom of the family!
Wink is responsible for irresponsible atmosphere and entourage,
with the ‘RAUW’ mainstage looking like a giant tv set, the disco tent like a laundromat, and the ‘666′ area like a crematorium…
Good times!
Photos: Aico
Pepsi wants to enforce its link to music, and its young and wild brand character.
Wisely they choose Wink to create an impact-full festival experience for the massive Dutch hardhouse festival season.
We welcome this new cool client in our brand portfolio, and conceive an übercool experience:
The awesome interactive Pepsi Music Machine has landed!
Collaborating with Hardstyle-gods the Noise Controllers we create a 3D massive sample sequencer where you and your mates
can enter and re mix your own version of their hit ‘Gimme Love’.
After which it’s uploaded to the vast increasing Pepsi Music Machine Youtube Channel.
Pepsi Music Machine Youtube Channel
Mission accomplished. We are hardstyle!
Photos: Tijmen Zonnewijle, Qdance
Video made by EyEFORcE Productions - eyeforce.nl
Now, more then ever, the aid and development business needs some full frontal visibility, in order to point out the wrongs of this sometimes sick society.
Wink is responsible for giving a voice to the Dutch branch of the OXFAM organization & getting their message across to the young and the restless roaming the Dutch festivals.
This season focusing on the land grabbing phenomena, something that could be seen as the new colonialism - the abuse of third world countries in order to feed the first world’s needs, which literary forces us to ‘EAT AFRICA’ … & we’re not standing for it. In response we designed, created and built both a recycled village & a cool hang out to help support & create awareness for this priority cause.
http://www.weeatafrica.nl/
Photos: Dennis Bouman, Mike Breeuwer
We welcome Dutch number one coffee brand D.E. in the Wink portfolio.
Wink is responsible for the translation of their campaign to the major Dutch festival crowd, on Pinkpop and Lowlands.
We came up with an interactive, cross media, through the line campaign, based on ‘good’ festival ideas.
Including a Facebook platform, cool enamel cups & cans for on the festival campsite, crazy idea activation teams,
and a beautiful coffeehouse with great coffee on the field!
www.facebook.com/douweegbertsfestivals
Photos: Mike Breeuwer, Dennis Bouman
In order to help the Dutch branch of the Oxfam human rights organization on their mission to create awareness and involvement amongst the young and the restless, Wink is in charge of their colorful and interactive presence at the Dutch Festivals, Pinkpop, Lowlands, North sea Jazz, Mysteryland and Welcome to the Future.
Their ‘Ambassadeurs van het Zelf Doen’ campaign
(Ambassadors of DIY) is activated by playful interactive experiences, and recycled designed entourage.
With a warm hang out, and a perfect add-on for the festivals, as positive side effect.
Photos: Lucas Brouwer
Dutch true techno organisation Awakenings, celebrates its ten year anniversary with its hundreds event.
Wink designs and build the main stage.
Building and using 200 parabole-lamps as a a huge four letter matrix, adding up to 60.000 watts of programmable ‘screens’ Nice birthday bash!
OXFAM NOVIB DIY-festivals 2009
‘Do it Yourself’ is the smart metaphore for this years festival activation for the Dutch branche of the OXFAM foundation.
Conceived to inspire the Dutch festival crowd to get actively involved for the good cause.
Wink conceives and produces the new festival format.
Very informal, colorful and cosy with lot’s of creative interaction.
A recycled logo, a pallet-lounge-stage, workshops, and loads of activities to get the visitors to become participants!
Photos: Lucas Brouwer, Maartje van Nimwegen & Wink
Oxfam Novib charity organisation represents at all major Dutch summer festivals: Pinkpop, Lowlands, Mysteryland etc.
Wink is responsible for production, set up, direction and experience.
A hang-out area mostly built from recycled materials, with many interactive performances, simultaneously enhancing the festivibe as well as creating awareness around the serious issues in an alternative way.
Between 1997 and 2004, Wink conceived and produced the Higher Ground at the Lowlands festival.
The Higher Ground served a the hangout of the festival, a meeting point for many, a place to venture out to see bands from, to regroup and hang out.
Tipis with masseurs palm readers and other oracles, a smartbar in a ferris wheel, fresh organic food and drinks, morning meditation, wild nighttime parties, and a cutting edge eclectic programming mixing folk with funk and avant-garde. A spiritual oasis.
The roots of Wink are in decorating festivals and raves - at a certain point we were decorating the majority of Dutch festivals such as Drum Rhythm, North Sea Jazz, Noorderslag, Paaspop, Dutch Dimensions, Massive, Extrema Outdoor etc.
A selection of wild and wonderful Wink festifun.
